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Definitely NOT the Roxy ad everybody's talking about

18:44 3rd July 2013 by Alex Dick-Read

Have you seen the new Roxy surf contest ad. that surf pundits from here to Hendaye are talking about?
Well, we refuse to show it because generating controversy seems to be the hidden agenda behind this ass-and-underwear-focused ‘glamour’ ad.
But if you’re curious about what it looks like and too lazy to go searching the web, just watch this fresh little spoof from #WhoAmIJustSmell.
Now flip it to the opposite gender and you’ll know all you need to about the latest techniques for market a surfing contest.

The Pro France is coming soon !
Stay tuned for more… #WhoAmIJustSmell


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